Client

Organization of World Heritage Cities

Project type

Strategy, design and digital

Our deliverables

Brand positioning, consultation, visual identity and graphic platform, communications and promotion tools, Web design, Website, acquisition and indexing (SEO, SEM, SEA), analysis and optimization

RETHINK, REBRAND AND MODERNIZE THE INTERNATIONAL

As part of their 2015-2020 Development Plan, the Organization of World Heritage Cities (OWHC) hired 32MARS to identify the motivations and evaluate the interest of municipal administrations in becoming members of the OWHC, improve the organization’s communications with its members, and develop a recruitment strategy for new members. The OWHC’s mission is to help its member cities to adapt and improve their heritage management methods based on the particular requirements imposed by UNESCO World Heritage sites.

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